What does the Marketplace Content Creator module do?
The ecomDNAI Marketplace Content Creator produces product copy, attribute suggestions and image sets for Zalando, ABOUT YOU and OTTO, each in the sizes, views and text lengths of the chosen platform. It always starts from a real product photo, and a check shows what is still missing before export.
You choose the platform and add the product: by URL or ASIN, from a data feed, from the knowledge base or by hand. The module creates product copy, attribute suggestions and image sets in the sizes and views of the chosen platform, plus the brand page for ABOUT YOU and the rich content for OTTO. Before export, a check shows what breaks the rules.
How it works
- Choose the platform: Zalando, ABOUT YOU or OTTO
- Add the product by URL, data feed or by hand and upload real product photos
- Create copy and images, check them and export as ZIP
What you get
- Product copy and attributes per platform
- Image sets in the platform's sizes
- Brand page (ABOUT YOU), rich content (OTTO)
- Rules check and ZIP export
Typical use cases
Prepare a range for Zalando
You upload the products via a data feed (CSV or Excel) together with real photos. The module writes article names, colour family and attributes and orders the images the way Zalando expects. AI images of people are blocked for Zalando.
Brand presence on ABOUT YOU
Besides copy and image set, the module creates the brand page: hero images in the required formats and the text for the submission. AI model images are only possible here after a warning and with the brand's consent.
OTTO listings with rich content
For OTTO the module writes product line, description and up to five bullet points in German and builds the rich content from a header and highlights. The check reports gaps before you export the ZIP.
Who it's for
Fashion, footwear, accessories, beauty and home brands selling on Zalando, ABOUT YOU or OTTO, and agencies delivering marketplace content for clients. The module prepares content and files; the upload happens in each platform's partner portal.
Frequently asked questions
Which platforms are supported?
Zalando, ABOUT YOU and OTTO. Image sizes, aspect ratios, required views and text lengths come from one shared rule source per platform and product category: apparel, shoes, bags, accessories, beauty and home.
Does the AI invent the product?
No. It always starts from a real product photo. AI images of people are blocked for Zalando and OTTO and only possible for ABOUT YOU after a warning and with the brand's consent. Every AI image carries an invisible marking (XMP/C2PA).
In which languages is the copy written?
For Zalando and ABOUT YOU in German, English and French, for OTTO in German, as the platform requires.
What is in the export?
A ZIP with the images in the platform's order, the copy per language, an attribute table (CSV) and an overview; for ABOUT YOU also the brand page, for OTTO the rich content. Warnings from the check do not block the export, they are shown to you.
What does the module cost?
Copy, images, brand page and rich content are billed in credits, through a plan or pay-as-you-go; the module shows what is needed before each step. The rules check, importing a data feed and your own photos cost nothing.