What does the Marketplace Optimizer module do?
The Marketplace Optimizer by ecomDNAI rates a listing on Amazon, Bol.com, Allegro, Etsy, eBay or other marketplaces, compares it with competitors and delivers an implementation plan — on Amazon with live market data: rank, price and demand figures come from the marketplace, not from the model.
You enter the URL of a product page or a store; the listing is scored and compared with competitors. Where available, real market data feeds in — such as how often an item sold recently. On request the module also checks whether your copy breaks platform rules.
How it works
- Enter the marketplace URL (product page or store)
- Add target audience and goal, optionally enable the content compliance check
- Start the analysis and work through the implementation plan
What you get
- Listing optimisation score
- Live market data where available
- Competitor comparison
- Compliance check, implementation plan, history
Typical use cases
An Amazon listing with a falling rank
You enter the product URL and your goal — increase conversion rate, lower ACoS or win the buy box more often. The marketplace score rates title, bullets, description, images and A+ content; live market data show rank, price and demand. "Tackle this first" orders the measures.
Price against up to five competitors
Automatically found competitors or up to five entered URLs deliver benchmark and pricing strategy with price difference. The buy box checklist shows who holds it and what you lack.
Find rule violations before the suspension
Content compliance checks title, bullets, description, images and A+ content against Amazon's rules and, on request, generates compliant titles and bullets. You mark image types so missing ones are detected; implementation you hand to the A+ module or the Image Generator.
Who it's for
Marketplace sellers and brands with listings on Amazon and other platforms, e-commerce teams with many ASINs, and agencies managing marketplace accounts for clients. The module rates and plans — the listing is changed in Seller Central or on your platform.
Frequently asked questions
Which marketplaces are supported?
Amazon, Bol.com, Allegro, Etsy, eBay and other marketplace listings by URL. Live market data — rank, price, demand figures — are available for Amazon; elsewhere the rating rests on the page read.
What does the compliance analysis check?
Title, bullet points, description, images and A+ content against the marketplace's rules, summarised in a compliance score. On request the module generates a compliant title and bullets that fix every point.
Where do the market data come from?
From a live fetch of the marketplace at the time of analysis: rank, price and demand figures come from Amazon, not from the model. The module marks what an analysis is based on.
Is the history kept?
Yes. Audits and plans stay in the history until you delete them; all plans can be viewed consolidated. A new audit shows whether the score has moved.
What does an audit cost?
Audit, compliance analysis and the generation of compliant copy are billed in credits — through a plan or pay-as-you-go; the module shows the requirement before each step.